Birthday Wishes and Calls to #BringHimHome

The biggest birthday celebration and call for PRRD’s return home is still ongoing across the Philippines and various parts of the world.

These activities are indeed a celebration of his legacy and a protest against his detention. Moreover, it is also a call for his return to the Philippines.

Will the protests stop? – I don’t think so. 

Will it affect the trust ratings of this administration? – It will further go down.

Will it affect the winnability of the admin’s slate? – Certainly.

#BringHimHome

I came across a post online that lists all the different celebrations and what they were calling “peaceful gatherings” of different Duterte supporters planned today on PRRD’s birthday. 

It was an amazing list that showed not just the planned demonstrations in the Philippines (which, as of this writing, is at around 87 locations nationwide); it also showed 48 other locations across 19 countries.

It goes to show that the supporters of PRRD will not take his detention lying down.

Nic Gabunada
About the Author
Nic Gabunada Jr.
I’m Nic Gabunada — strategist, media veteran, Mindanaoan. ABS-CBN, Omnicom Philippines CEO, the 2016 campaign. Now leading LouderPH. Read my full story →
SHARE THIS POST
MORE FROM THE JOURNAL

Key Takeways: Content is King, Distribution is Queen, Engagement builds the Kingdom — the architecture of every campaign I’ve run Good content evokes emotion or prompts action; format matters far less than the message Filipino cultural shorthand — hugot, kilig, pride — is what makes

The Democratization of Media in the Philippines: How Social Media Changed Narrative Making Series: Inside the Campaign Eighth of Ten Parts Key Takeaways Before social media, narrative making was controlled by big media companies — we were just the audience Social media made every Filipino